College of Business

Department of Marketing

Organisational unit: Academic Departments

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Research Output

  1. 2019
  2. Published

    The role of customer orientation in key account managers’ performance: a client network perspective

    Liu, Y., Li, X. & Dong, M. C., 2019, In: Journal of Business and Industrial Marketing. 34, 7, p. 1592-1605

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 9
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  3. Published

    What to say on social media and how: Effects of communication style and function on online customer engagement in China

    Wu, J., Chen, J., Chen, H., Dou, W. & Shao, D., 2019, In: Journal of Service Theory and Practice. 29, 5/6, p. 691-707

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 16
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  4. 2018
  5. Published

    Information disclosure strategies for the intermediary and competitive sellers

    Zhang, T., Li, G., Lai, K. K. & Leung, J. W. K., 16 Dec 2018, In: European Journal of Operational Research. 271, 3, p. 1156-1173

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 24
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  6. Presented

    Short-form infomercial and Attitudes toward Advertising

    Cheung, F. S. L., Guo, G. & Leung, W., 14 Dec 2018, (Presented).

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33) › 33_Other conference paper › peer-review

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  7. Published

    Attacking your partners: Strategic alliances and competition between partners in product markets

    Cui, V., Yang, H. & Vertinsky, I., Dec 2018, In: Strategic Management Journal. 39, 12, p. 3116-3139

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 51
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  8. Presented

    Experiential Envy vs. Material Envy

    Park, J. & Banker, S., Dec 2018, (Presented).

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33) › 33_Other conference paper

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  9. Published

    Institutions and opportunism in buyer–supplier exchanges: the moderated mediating effects of contractual and relational governance

    Sheng, S., Zhou, K. Z., Li, J. J. & Guo, Z., Nov 2018, In: Journal of the Academy of Marketing Science. 46, 6, p. 1014–1031

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 71
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  10. Published

    Using Ranked Weights and Acceptability Analysis to Construct Composite Indicators: A Case Study of Regional Sustainable Society Index

    Ding, Y., Fu, Y., Lai, K. K. & John Leung, W. K., Oct 2018, In: Social Indicators Research. 139, 3, p. 871–885

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 26
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  11. Published

    Corporate Heritage Cognition, Brand Equity and Performance in the Chinese ‘Time-Honored’ Firms

    Yan, Y. & Xie, T., 4 Sep 2018, BAM2018 Proceedings. UK: British Academy of Management (BAM)

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45) › 32_Refereed conference paper (with ISBN/ISSN) › peer-review

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  12. Published

    A Weighted Least-Square Dissimilarity Approach for Multiple Criteria ABC Inventory Classification

    Wu, S., Fu, Y., Lai, K. K. & John Leung, W. K., Aug 2018, In: Asia-Pacific Journal of Operational Research. 35, 4, 1850025.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 5
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  13. Published

    Good to Be Novel? Understanding How Idea Feasibility Affects Idea Adoption Decision Making in Crowdsourcing

    Chan, K. W., Li, S. Y. & Zhu, J. J., Aug 2018, In: Journal of Interactive Marketing. 43, 1, p. 52-68

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 19
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  14. Published

    Knowledge Sharing in a Virtual Community: Business Case in China

    Lau, E. K. W., Aug 2018, Knowledge Management in Organizations - 13th International Conference, KMO 2018, Proceedings. Uden, L., Hadzima, B. & Ting, I. (eds.). Springer Verlag, p. 117-127 (Communications in Computer and Information Science; vol. 877).

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45) › 32_Refereed conference paper (with ISBN/ISSN) › peer-review

    Scopus citations: 1
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  15. Published

    Network Memory and Firm Innovation: The Effect of Network Consistency

    Yu, C. & Yang, H., Aug 2018, Academy of Management Proceedings. Atinc, G. (ed.). Academy of Management, (Academy of Management Proceedings; vol. 2018).

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45) › 32_Refereed conference paper (with ISBN/ISSN) › peer-review

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  16. Published

    Not my type: Why affective decision makers are reluctant to make financial decisions

    Park, J. J. & Sela, A., Aug 2018, In: Journal of Consumer Research. 45, 2, p. 298-319

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 13
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  17. Published

    Optimizing the Impact of Franchisor Plural Governance on Franchisee Performance: The Moderating Roles of System Size and Regulatory Environment

    Pan, H. & ZHENG, X., Aug 2018.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33) › Poster › peer-review

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  18. Published

    The relationships between distance factors and international collaborative research outcomes: A bibliometric examination

    Jiang, L., Zhu, N., Yang, Z., Xu, S. & Jun, M., Aug 2018, In: Journal of Informetrics. 12, 3, p. 618-630

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 22
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  19. Presented

    Social Innovation in Emerging Economies: An Ecosystem Built on the Collaboration Between Firms and Government-Sponsored Institutions (GSI), and Knowledge Sharing

    Li, S. Y., Zhu, J. J. & Andrade, M., 1 Jun 2018, (Presented).

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33) › 33_Other conference paper › peer-review

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  20. Published

    Defensive Arousal Neglect: Why Consumers Fail to Regret Unhealthy Consumption

    Park, J., Chun, H. & Thomas, M., Jun 2018, EACR 2018: PROCEEDINGS. Geuens, M., Pandelaere, M., Pham, M. T. & Vermeir, I. (eds.). Association for Consumer Research, p. 136-137 (European Association for Consumer Research; vol. 11).

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45) › 32_Refereed conference paper (with ISBN/ISSN) › peer-review

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  21. Published

    关系型治理机制与渠道资产: 关系营销导向的作用

    詹志方, 王辉 & 周南, Jun 2018, In: 商学研究. 3, p. 86-94

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

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  22. Published

    Managerial Ties and Exploratory Innovation: An Opportunity-Motivation-Ability Perspective

    Su, Z. & Yang, H., Apr 2018, In: IEEE Transactions on Engineering Management. 65, 2, p. 227-238

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 28
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