College of Business

Department of Marketing

Organisational unit: Academic Departments

Research Output

  1. 2021
  2. Published

    The Impact of Intra-Organizational Knowledge configuration on the Termination of Patented Inventions

    Hou, T. & Li, J., Aug 2021, Academy of Management Annual Meeting Proceedings 2021. Taneja, S. (ed.). Academy of Management, (Academy of Management Proceedings; vol. 2021, no. 1).

    Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 32 - Refereed conference paper (with host publication)peer-review

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  3. Published

    Contextual influences on marketing and consumerism: an East Asian perspective

    Zhou, W., Yang, Z. & Hyman, M. R., 22 Jul 2021, In: International Marketing Review. 38, 4, p. 641-656

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 7
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  4. Published

    East Asian films in the European market: the roles of cultural distance and cultural specificity

    Wang, X., Pan, H. R., Zhu, N. & Cai, S., 22 Jul 2021, In: International Marketing Review. 38, 4, p. 717-735

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 20
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  5. Published

    Governance mechanism alignment at the top and operating levels of alliance hierarchy: reconciling two competing schools of thought

    Bai, X., Sheng, S. & Li, J. J., 13 Jul 2021, In: European Journal of Marketing. 55, 7, p. 1873-1900

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 10
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  6. Published

    Curbing opportunism in marketing channels: The roles of influence strategy and perceived fairness

    Jia, F., Wei, L., Jiang, L., Hu, Z. & Yang, Z., Jul 2021, In: Journal of Business Research. 131, p. 69-80

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 21
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  7. Published

    The unexpected detrimental effect of organizational size on survival rates among restaurants under public health crisis

    Ruiz Serrano, A., Ruiz Serrano, M. & Serrano Barquin, C., Jul 2021, SIBR 2021 CONFERENCE ON INTERDISCIPLINARY BUSINESS & ECONOMICS RESEARCH. Osaka: Society of Interdisciplinary Business Research, 3 p. s21-017. (Conference Proceedings; vol. 10, no. 3).

    Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 32 - Refereed conference paper (with host publication)peer-review

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  8. Published

    How Life-Role Transitions Shape Consumer Responses to Brand Extensions

    Su, L., Monga, A. B. & Jiang, Y., Jun 2021, In: Journal of Marketing Research. 58, 3, p. 579-594 16 p.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 26
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  9. Published

    The Beneficial Effects of Ad Blockers

    Despotakis, S., Ravi, R. & Srinivasan, K., Apr 2021, In: Management Science. 67, 4, p. 2096-2125 31 p.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 20
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  10. Published

    Do family firms invest more in pollution prevention strategy than non-family firms? An integration of agency and institutional theories

    Fan, Y., Zhang, F. & Zhu, L., 1 Mar 2021, In: Journal of Cleaner Production. 286, 124988.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 37
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  11. Published

    The Big Picture or Details: Effect of Construal Levels and the Expertise Evaluations of Advice

    So, J., Agrawal, N. & Tatarvathy, A., Mar 2021.

    Research output: Conference PapersRGC 32 - Refereed conference paper (without host publication)peer-review

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  12. Published

    Perceptual difference of dependence and trust in marketing channel: reconsideration of dependence measurement

    Jia, F. & Yang, Z., Feb 2021, In: Asian Business and Management. 20, p. 78-104 27 p.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 8
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  13. Published

    Reviewing Experts' Restraint from Extremes and Its Impact on Service Providers

    Nguyen, P., Wang, X., Li, X. & Cotte, J., Feb 2021, In: Journal of Consumer Research. 47, 5, p. 654-674

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 19
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  14. Published

    Understanding the spillover effects of channel reward on observers' commitment: The mediating role of envy

    Zeng, F., Chi, Y., Xiao, Z. & Dong, M. C., Feb 2021, In: Industrial Marketing Management. 93, p. 650-660

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 11
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  15. Published

    A Model of Brand Architecture Choice: A House of Brands vs. A Branded House

    Yu, J., Jan 2021, In: Marketing Science. 40, 1, p. 147-167

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 8
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  16. Published

    Does self-disclosure matter? A dynamic two-stage perspective for the personalization-privacy paradox

    Zeng, F., Ye, Q., Li, J. & Yang, Z., Jan 2021, In: Journal of Business Research. 124, p. 667-675

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 51
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  17. Published

    On boundary spanners and interfirm embeddedness: The role of guanxi institution in China

    Cai, S., Jun, M., Wang, X. & Yang, Z., Jan 2021, In: Journal of Purchasing and Supply Management. 27, 1, 100671.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 10
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  18. Published

    Alliance justice and relational performance: the mediating role of boundary spanners' citizenship behaviors

    Bai, X. & Li, J. J., 2021, In: Management Decision. 59, 2, p. 223-239

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 5
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  19. Published

    Discussions on Future of Tourism in Bangladesh

    Uddin, M. R. & Alauddin, M., 2021, Tourism Products and Services in Bangladesh : Concept Analysis and Development Suggestions. Hassan, A. (ed.). Springer, Singapore, p. 463-479

    Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 12 - Chapter in an edited book (Author)peer-review

    Scopus citations: 1
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  20. Published

    Ecotourism in Bangladesh: Investment and Development Contexts

    Alauddin, M., Kamal, M. A. & Asad Iqbal Chowdhury, M., 2021, Tourism in Bangladesh: Investment and Development Perspectives. Hassan, A. (ed.). Singapore: Springer, p. 259-275

    Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 12 - Chapter in an edited book (Author)peer-review

    Scopus citations: 3
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  21. Published

    General Medical Tourism Products and Services in Bangladesh

    Alauddin, M., Li, J. J. & Chowdhury, M. A. I., 2021, Tourism Products and Services in Bangladesh : Concept Analysis and Development Suggestions. Hassan, A. (ed.). Springer, Singapore, p. 27-44

    Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 12 - Chapter in an edited book (Author)peer-review

    Scopus citations: 1
    Check@CityULib
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