Department of Marketing
Organisational unit: Academic Departments
Activities and conferences
Activities
- 2022
Journal of Business-to-Business Marketing (Journal)
Zhilin YANG (Editor-in-Chief)
Jul 2022 → …Activity: Publication peer-review and editorial work (RGC: 61) › 61_Journal editor
Frontiers in Artificial Intelligence (Journal)
Zhilin YANG (Editor-in-Chief)
2022 → …Activity: Publication peer-review and editorial work (RGC: 61) › 61_Journal editor
Sustainability (Journal)
Zhilin YANG (Editor-in-Chief)
2022 → 2023Activity: Publication peer-review and editorial work (RGC: 61) › 61_Journal editor
Young Consumers (Journal)
Zhilin YANG (Editor-in-Chief)
2022 → 2023Activity: Publication peer-review and editorial work (RGC: 61) › 61_Journal editor
- 2021
International Journal of Emerging Markets (Journal)
Zhilin YANG (Editor-in-Chief)
2021 → 2022Activity: Publication peer-review and editorial work (RGC: 61) › 61_Journal editor
- 2020
Socialize More, Pay Less: Randomized Field Experiments on Social Pricing
Huazhong ZHAO (Speaker)
7 Nov 2020Activity: Talk/lecture or presentation › Presentation
- 2019
A Model of Brand Architecture Choice: A House of Brands vs. A Branded House
Jung Ju YU (Speaker)
25 Jun 2019Activity: Talk/lecture or presentation › Talk/lecture
International Academic Conferences in Prague 2019: Economics, Management and Marketing
Sau Lan Fanny CHEUNG (Presenter) & Wing Fai Leung (Participant)
24 Jun 2019Activity: Participating in or organising a conference / an event › Participation in conference
Targeted Advertising and Consumer Inference
Jung Ju YU (Speaker)
17 May 2019Activity: Talk/lecture or presentation › Talk/lecture
Targeted Advertising: How Consumers Make Inferences
Jung Ju YU (Speaker)
13 Feb 2019Activity: Talk/lecture or presentation › Talk/lecture
Games and Economic Behavior (Journal)
Jung Ju YU (Reviewer)
2019 → …Activity: Publication peer-review and editorial work (RGC: 61) › Publication peer-review
International Marketing Review (Journal)
Zhilin YANG (Editor-in-Chief)
2019 → 2020Activity: Publication peer-review and editorial work (RGC: 61) › Editorial membership and others
Marketing Science (Journal)
Jung Ju YU (Reviewer)
2019 → …Activity: Publication peer-review and editorial work (RGC: 61) › Publication peer-review
Quantitative Marketing and Economics (Journal)
Jung Ju YU (Reviewer)
2019 → …Activity: Publication peer-review and editorial work (RGC: 61) › Publication peer-review
- 2018
10th Biennial Conference of Hong Kong Economic Association
Wing Fai Leung (Presenter) & Sau Lan Fanny CHEUNG (Participant)
14 Dec 2018Activity: Participating in or organising a conference / an event › Participation in conference
Status Leaders, Hubs and Their Social Influence
Huazhong ZHAO (Speaker)
16 Jun 2018Activity: Talk/lecture or presentation › Presentation
40th Annual ISMS Marketing Science Conference
Huazhong ZHAO (Presenter)
13 Jun 2018 → 16 Jun 2018Activity: Participating in or organising a conference / an event › Participation in conference
Neuro-Linguistic Programming in sales
Andres RUIZ SERRANO (Participant)
8 Jan 2018 → 8 Feb 2018Activity: Participating in or organising a conference / an event › Participation in workshop, seminar, course
- 2017
Foundations of Digital Marketing
Andres RUIZ SERRANO (Participant)
20 Jun 2017 → 28 Jul 2017Activity: Participating in or organising a conference / an event › Participation in workshop, seminar, course
The Competitiveness of Social Interactions as a Marketing Variable in Social Gaming
Huazhong ZHAO (Speaker)
8 Jun 2017Activity: Talk/lecture or presentation › Presentation
