College of Business

Department of Marketing

Organisational unit: Academic Departments

Activities and conferences

Activities

  1. 2023
  2. Evolution of Digital Marketing for Luxury Brands: From Web 1.0, Web 2.0, to Web 3.0

    Esterina NERVINO (Examiner)

    25 Aug 2023

    Activity: Examination (for external institution)Examination

  3. International Conference on Arts, Education, and Business (ICAEB-23)

    Sau Lan Fanny CHEUNG (Advisory Chair)

    28 Jun 2023

    Activity: Participating in or organising a conference / an eventParticipation in conference

  4. 2022
  5. The Connected Cities Conference

    Esterina NERVINO (Advisory Chair)

    9 Sept 2022

    Activity: Participating in or organising a conference / an eventParticipation in conference

  6. The 27th Asia Pacific Tourism Association (APTA) Annual Conference

    Chi Wai WU (Presenter)

    6 Jul 20229 Jul 2022

    Activity: Participating in or organising a conference / an eventParticipation in conference

  7. Journal of Business-to-Business Marketing (Journal)

    Zhilin YANG (Editor-in-Chief)

    Jul 2022 → …

    Activity: Publication peer-review and editorial work (RGC: 61)61_Journal editor

  8. International Symposium on Economics, Finance and Econometrics

    Sau Lan Fanny CHEUNG (Presenter) & Wing Fai Leung (Participant)

    18 Jun 202219 Jun 2022

    Activity: Participating in or organising a conference / an eventParticipation in conference

  9. Frontiers in Artificial Intelligence (Journal)

    Zhilin YANG (Associate Editor-in-Chief)

    2022 → …

    Activity: Publication peer-review and editorial work (RGC: 61)61_Journal editor

  10. Sustainability (Journal)

    Zhilin YANG (Editor-in-Chief)

    20222023

    Activity: Publication peer-review and editorial work (RGC: 61)61_Journal editor

  11. Young Consumers (Journal)

    Zhilin YANG (Editor-in-Chief)

    20222023

    Activity: Publication peer-review and editorial work (RGC: 61)61_Journal editor

  12. 2021
  13. International Journal of Emerging Markets (Journal)

    Zhilin YANG (Editor-in-Chief)

    20212022

    Activity: Publication peer-review and editorial work (RGC: 61)61_Journal editor

  14. 2020
  15. Socialize More, Pay Less: Randomized Field Experiments on Social Pricing

    Huazhong ZHAO (Speaker)

    7 Nov 2020

    Activity: Talk/lecture or presentationPresentation

  16. 2019
  17. A Model of Brand Architecture Choice: A House of Brands vs. A Branded House

    Jung Ju YU (Speaker)

    25 Jun 2019

    Activity: Talk/lecture or presentationTalk/lecture

  18. International Academic Conferences in Prague 2019: Economics, Management and Marketing

    Sau Lan Fanny CHEUNG (Presenter) & Wing Fai Leung (Participant)

    24 Jun 2019

    Activity: Participating in or organising a conference / an eventParticipation in conference

  19. Targeted Advertising and Consumer Inference

    Jung Ju YU (Speaker)

    17 May 2019

    Activity: Talk/lecture or presentationTalk/lecture

  20. Targeted Advertising: How Consumers Make Inferences

    Jung Ju YU (Speaker)

    13 Feb 2019

    Activity: Talk/lecture or presentationTalk/lecture

  21. Games and Economic Behavior (Journal)

    Jung Ju YU (Reviewer)

    2019 → …

    Activity: Publication peer-review and editorial work (RGC: 61)Publication peer-review

  22. International Marketing Review (Journal)

    Zhilin YANG (Guest Editor)

    20192020

    Activity: Publication peer-review and editorial work (RGC: 61)Editorial membership and others

  23. Marketing Science (Journal)

    Jung Ju YU (Reviewer)

    2019 → …

    Activity: Publication peer-review and editorial work (RGC: 61)Publication peer-review

  24. Quantitative Marketing and Economics (Journal)

    Jung Ju YU (Reviewer)

    2019 → …

    Activity: Publication peer-review and editorial work (RGC: 61)Publication peer-review

  25. 2018
  26. 10th Biennial Conference of Hong Kong Economic Association

    Wing Fai Leung (Presenter) & Sau Lan Fanny CHEUNG (Participant)

    14 Dec 2018

    Activity: Participating in or organising a conference / an eventParticipation in conference

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