College of Business

Department of Marketing

Organisational unit: Academic Departments

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Latest Publications

  1. Online published
    Transparency of Behavior-Based Pricing
    Li, X., Li, K. J. & Wang, X., 19 Nov 2019, In : Journal of Marketing Research.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › Not applicable › peer-review

  2. Accepted/In press/Filed
    Mitigating the Negative Effects of Regional Clustering in Franchising: The Roles of Governance Mechanisms
    ZHENG, X., JI, L. & SU, C., 14 Nov 2019, (Accepted/In press/Filed) In : Journal of Retailing.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › Not applicable › peer-review

  3. Published
    Is Sociability or Interactivity more Effective for Enhancing Performance? Findings from a Massively Multiplayer Online Role-Playing Game
    Wang, D., Yang, Z. & Ding, Z., Nov 2019, In : Journal of Interactive Marketing. 48, p. 106-119

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › Not applicable › peer-review

  4. Published
    Targeted Advertising and Consumer Inference
    Shin, J. & YU, J. J., 11 Oct 2019.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33) › 32_Refereed conference paper (no ISBN/ISSN) › Not applicable › peer-review

  5. Published
    Strategically agile to become green: Innovation as a competitive advantage to improve financial and corporate performance in China
    Ruiz Serrano, A., Wang, Q. & Li, J. J., Oct 2019.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33) › 32_Refereed conference paper (no ISBN/ISSN) › Not applicable › peer-review

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Most downloaded

  1. Downloads 26
    Marketing Professionals’ Perceptions of Marketing Journals/Publications
    Jiang, L., Yang, Z. & Carlson, D., Mar 2012, In : African Journal of Business Management. 6, 11, p. 4317-4327 F9B01C036021.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 22_Publication in policy or professional journal › Not applicable

  2. Downloads 7
    Semidefinite Programming for Approximate Maximum Likelihood Sinusoidal Parameter Estimation
    Lui, K. W. K. & So, H. C., 31 Dec 2009, In : Eurasip Journal on Advances in Signal Processing. 2009, 178785.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › Not applicable › peer-review

  3. Downloads 1
    Sustaining relationships after opportunism and misunderstanding: the role of formalization and socialization
    Zhang, C., Li, J. J. & Huang, Y., 1 Jun 2017, In : Marketing Letters. 28, 2, p. 305-319

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › Not applicable › peer-review

    Scopus citations: 3

Most Cited

  1. Development and validation of an instrument to measure user perceived service quality of information presenting Web portals
    Yang, Z., Cai, S., Zhou, Z. & Zhou, N., May 2005, In : Information and Management. 42, 4, p. 575-589

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 62_Review of books or of software (or similar publications/items) › Not applicable › peer-review

    Scopus citations: 433
  2. The effects of business and political ties on firm performance: Evidence from China
    Sheng, S., Zhou, K. Z. & Li, J. J., Jan 2011, In : Journal of Marketing. 75, 1, p. 1-15

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › Not applicable › peer-review

    Scopus citations: 417
  3. Do managerial ties in China always produce value? Competition, uncertainty, and domestic vs. foreign firms
    Li, J. J., Poppo, L. & Zhou, K. Z., Apr 2008, In : Strategic Management Journal. 29, 4, p. 383-400

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › Not applicable › peer-review

    Scopus citations: 394
  4. Online service quality dimensions and their relationships with satisfaction: A content analysis of customer reviews of securities brokerage services
    Yang, Z. & Fang, X., 2004, In : International Journal of Service Industry Management. 15, 3, p. 302-326

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 62_Review of books or of software (or similar publications/items) › Not applicable › peer-review

    Scopus citations: 254
  5. Implementing supply chain information integration in China: The role of institutional forces and trust
    Cai, S., Jun, M. & Yang, Z., May 2010, In : Journal of Operations Management. 28, 3, p. 257-268

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › Not applicable › peer-review

    Scopus citations: 248

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