Psychology and Marketing

Psychology and Marketing

ISSNs: 0742-6046

Additional searchable ISSN (Electronic): 1520-6793

Wiley Blackwell, United States

Scopus rating (2021): CiteScore 4.9 SJR 1.2 SNIP 1.494

Journal

Journal Metrics
1 - 10 out of 10Page size: 20

Research Output

  1. 2018

  2. The contrasting influences of incidental anger and fear on responses to a service failure

    Su, L., Wan, L. C. & Wyer Jr, R. S., Sep 2018, In: Psychology and Marketing. 35, 9, p. 666-675

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 25
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  3. 2017
  4. Published

    The influence of thematic product displays on consumers: An elaboration-based account

    Lam, S. Y., Ho-ying Fu, J. & Li, D., Sep 2017, In: Psychology and Marketing. 34, 9, p. 868-883

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 13
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  5. Published

    Engaging fans on microblog: the synthetic influence of parasocial interaction and source characteristics on celebrity endorsement

    Gong, W. & Li, X., 1 Jul 2017, In: Psychology and Marketing. 34, 7, p. 720-732

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 116
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  6. 2013
  7. Published

    Does service employee arrogance discourage sales of luxury brands in emerging economies?

    Wang, X., Chow, C. W. C. & Luk, C. L., Oct 2013, In: Psychology and Marketing. 30, 10, p. 918-933

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 14
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  8. 2012
  9. Published

    Consumers' Views of Feng Shui: Antecedents and Behavioral Consequences

    Luk, C., Wan, W. W. N., Chow, R. P. M., Chow, C. W. C., Fam, K., Wu, P. & Kim, S., Jul 2012, In: Psychology and Marketing. 29, 7, p. 488-501

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 8
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  10. Published

    The Key Components of Feng Shui and Their Implications for Marketing

    Yau, O. H. M., Jul 2012, In: Psychology and Marketing. 29, 7, p. 479-487

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › Editorial Preface › peer-review

    Scopus citations: 5
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  11. Published

    Interpersonal Relationship, Service Quality, Seller Expertise: How Important Are They to Adolescent Consumers?

    Wan, W. W. N., Luk, C., Fam, K., Wu, P. & Chow, C. W. C., May 2012, In: Psychology and Marketing. 29, 5, p. 365-377

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 18
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  12. 2008

  13. Consumer learning and the effects of virtual experience relative to indirect and direct product experience

    Daugherty, T., Li, H. & Biocca, F., Jul 2008, In: Psychology and Marketing. 25, 7, p. 568-586

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 137
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  14. 2004
  15. Published

    Customer perceived value, satisfaction, and loyalty: The role of switching costs

    Yang, Z. & Peterson, R. T., Oct 2004, In: Psychology and Marketing. 21, 10, p. 799-822

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 1207
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  16. 2003
  17. Published

    Face Consciousness and Risk Aversion: Do They Affect Consumer Decision-Making?

    Bao, Y., Zhou, K. Z. & Su, C., Aug 2003, In: Psychology and Marketing. 20, 8, p. 733-755

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 274
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