Journal of Research in Interactive Marketing

Journal of Research in Interactive Marketing

ISSNs: 2040-7122, 1750-5933

Emerald Group Publishing Ltd.

Scopus rating (2023): CiteScore 17.8 SJR 2.359 SNIP 2.486

Journal

Journal Metrics
1 - 3 out of 3Page size: 20

Research Output

  1. 2024
  2. Online published

    Buyer-seller interaction dynamics: a multidimensional assessment of seller reputation and perceived freedom in curbing opportunism in online platforms

    Yuan, J., Ahmad, B., Yang, Z. & Ye, Q., 6 Sept 2024, (Online published) In: Journal of Research in Interactive Marketing.

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

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  3. 2023
  4. Published

    The power of numbers: an examination of the relationship between numerical cues in online review comments and perceived review helpfulness

    Li, H., Wang, X., Wang, S., Zhou, W. & Yang, Z., 25 Jan 2023, In: Journal of Research in Interactive Marketing. 17, 1, p. 126-139

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 27
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  5. 2021
  6. Online published

    Make the apps stand out: discoverability and perceived value are vital for adoption

    Jiang, L., Zhou, W., Ren, Z. & Yang, Z., 28 Sept 2021, (Online published) In: Journal of Research in Interactive Marketing.

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 21
    Check@CityULib