Journal of Research in Interactive Marketing

Journal of Research in Interactive Marketing

ISSNs: 2040-7122, 1750-5933

Emerald Group Publishing Ltd.

Scopus rating (2021): CiteScore 9.1 SJR 1.563 SNIP 2.756

Journal

Journal Metrics
1 - 2 out of 2Page size: 20

Research Output

  1. 2023
  2. Published

    The power of numbers: an examination of the relationship between numerical cues in online review comments and perceived review helpfulness

    Li, H., Wang, X., Wang, S., Zhou, W. & Yang, Z., 25 Jan 2023, In: Journal of Research in Interactive Marketing. 17, 1, p. 126-139

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 3
    Check@CityULib
  3. 2021
  4. Online published

    Make the apps stand out: discoverability and perceived value are vital for adoption

    Jiang, L., Zhou, W., Ren, Z. & Yang, Z., 28 Sep 2021, (Online published) In: Journal of Research in Interactive Marketing.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review

    Scopus citations: 3
    Check@CityULib