Journal of Research in Interactive Marketing

Journal of Research in Interactive Marketing

ISSNs: 2040-7122, 1750-5933

Emerald Group Publishing Ltd.

Scopus rating (2020): CiteScore 6.2 SJR 0.909 SNIP 1.419

Journal

Journal Metrics

Research Output

  1. 2021
  2. Online published

    Make the apps stand out: discoverability and perceived value are vital for adoption

    Jiang, L., Zhou, W., Ren, Z. & Yang, Z., 28 Sep 2021, (Online published) In: Journal of Research in Interactive Marketing.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

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