Journal of Marketing

Journal of Marketing

ISSNs: 0022-2429

Additional searchable ISSN (Electronic): 1547-7185

American Marketing Association, United States

Scopus rating (2021): CiteScore 13.8

Journal

Journal Metrics

Research Output

  1. 2021
  2. Online published

    Attribute Embedding: Learning Hierarchical Representations of Product Attributes from Consumer Reviews

    Wang, X. (., He, J., Curry, D. J. & Ryoo, J. H. (., 6 Sep 2021, (Online published) In: Journal of Marketing.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Check@CityULib
  3. Online published

    Augmented Reality in Retail and Its Impact on Sales

    TAN, Y. C., Chandukala, S. & Reddy, S., 16 Jun 2021, (Online published) In: Journal of Marketing.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Check@CityULib
  4. Do Spoilers Really Spoil? Using Topic Modeling to Measure the Effect of Spoiler Reviews on Box Office Revenue

    Ryoo, J. H. (., Wang, X. (. & Lu, S., Mar 2021, In: Journal of Marketing. 85, 2, p. 70-88

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Check@CityULib
  5. 2020
  6. Published

    When Less Is More: How Mindset Influences Consumers’ Responses to Products with Reduced Negative Attributes

    Wong, V. C., Su, L. & Lam, H. P., Sep 2020, In: Journal of Marketing. 84, 5, p. 137-153 17 p.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 2
    Check@CityULib
  7. Published

    Effects of Contract Ambiguity in Interorganizational Governance

    Zheng, X. V., Griffith, D. A., Ge, L. & Benoliel, U., Jul 2020, In: Journal of Marketing. 84, 4, p. 147-167

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 7
    Check@CityULib
  8. 2012
  9. Published

    Dealing with institutional distances in international marketing channels: Governance strategies that engender legitimacy and efficiency

    Yang, Z., Su, C. & Fam, K., May 2012, In: Journal of Marketing. 76, 3, p. 41-55

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 165
    Check@CityULib
  10. 2011
  11. Published

    The effects of business and political ties on firm performance: Evidence from China

    Sheng, S., Zhou, K. Z. & Li, J. J., Jan 2011, In: Journal of Marketing. 75, 1, p. 1-15

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 626
    Check@CityULib