Journal of International Consumer Marketing
Journal of International Consumer Marketing
ISSNs: 0896-1530
Additional searchable ISSN (Electronic): 1528-7068
Routledge, United States
Scopus rating (2021): CiteScore 3.6 SJR 0.646 SNIP 1.147
Journal
Research Output
- 2021
- Published
The Features and Effectiveness of Chinese Language Online Recommendations
Ng, R., Prendergast, G. P. & Chang, L. M. K., 2021, In: Journal of International Consumer Marketing. 33, 4, p. 371–385 15 p.Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 1 - 2005
- Published
Brand choice of older Chinese consumers
Yang, Z., Zhou, N. & Chen, J., 2005, In: Journal of International Consumer Marketing. 17, 4, p. 65-81Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 19 - 2004
- Published
A comparison of shopping behavior in Xi’an and Hong Kong malls: Utilitarian versus non-utilitarian shoppers
Tsang, A. S. L., Zhuang, G., Li, F. & Zhou, N., 15 Jan 2004, In: Journal of International Consumer Marketing. 16, 1, p. 29-46Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 26