International Journal of Market Research
International Journal of Market Research
ISSNs: 1470-7853, 0025-3618
World Advertising Research Center Ltd., United Kingdom
Scopus rating (2023): CiteScore 6 SJR 0.86 SNIP 1.251
Journal
Research Output
- 2008
- Published
Brand trust as a second-order factor. An alternative measurement model
Li, F., Zhou, N., Kashyap, R. & Yang, Z., 2008, In: International Journal of Market Research. 50, 6, p. 817-839Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Scopus citations: 91 - 2007
- Published
How face influences consumption A comparative study of American and Chinese consumers
Li, J. J. & Su, C., 2007, In: International Journal of Market Research. 49, 2, p. 237-256Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Scopus citations: 251 - 1999
- Published
The use of Internet-based groupware in new product forecasting
Ozer, M., Oct 1999, In: International Journal of Market Research. 41, 4, p. 425-438Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Scopus citations: 13