European Journal of Marketing

European Journal of Marketing

ISSNs: 0309-0566

Additional searchable ISSN (electronic): 1758-7123

Emerald Group Publishing Limited, United Kingdom

Scopus rating (2023): CiteScore 6.9 SJR 1.266 SNIP 1.246

Journal

Journal Metrics
1 - 14 out of 14Page size: 20

Research Output

  1. 2023
  2. Published

    The effect of cultural differences on the relationship between contract governance and opportunism

    Wang, T., Han, L., Yang, Z. & Jia, Y., 28 Nov 2023, In: European Journal of Marketing. 57, 11

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 9
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  3. The interplay of contracts and trust: untangling between- and within-dyad effects

    Wang, L., Jin, J. L. & Yang, D., 17 Jan 2023, In: European Journal of Marketing. 57, 2, p. 453-478

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 2
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  4. 2022
  5. Published

    The impact of the number of participants and platform transparency on prosumers’ creative performance

    Zeng, F., Song, Y., Song, Y. A., Zuo, S. & Yu, J., 28 Nov 2022, In: European Journal of Marketing. 56, 10, p. 2749-2773

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 2
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  6. Published

    Boundary spanner closeness to partner firm as relational governance in turbulent versus stable environments

    Cai, S., Wang, X., Ma, Y., Zhou, X. & Yang, Z., 3 Jan 2022, In: European Journal of Marketing. 56, 1, p. 252-282

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 5
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  7. 2021
  8. Published

    Governance mechanism alignment at the top and operating levels of alliance hierarchy: reconciling two competing schools of thought

    Bai, X., Sheng, S. & Li, J. J., 13 Jul 2021, In: European Journal of Marketing. 55, 7, p. 1873-1900

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 10
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  9. 2019
  10. Published

    Organisational learning and export performance of emerging market entrepreneurial firms: The roles of RBV mechanism and decision-making approach

    Chung, H. F. L., Ding, Z. & Ma, X., Feb 2019, In: European Journal of Marketing. 53, 2, p. 257-278

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 27
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  11. 2015
  12. Published

    Exploring the Effectiveness of Consumer Creativity in Online Marketing

    Wu, J., WEN, N., Dou, W. & Chen, J., 2015, In: European Journal of Marketing. 49, p. 262 - 276

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 27
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  13. Published

    Exploring the effectiveness of consumer creativity in online marketing communications

    Wu, J., Wen, N., Dou, W. & Chen, J., 2015, In: European Journal of Marketing. 49, p. 262-276

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 27
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  14. 2013
  15. Published

    Recovery strategy for group service failures: The interaction effects between recovery modes and recovery dimensions

    Zhou, Y., Huang, M., Tsang, A. S. L. & Zhou, N., Jul 2013, In: European Journal of Marketing. 47, 8, p. 1133-1156

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 47
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  16. 2011
  17. Published

    Making your online voice loud: The critical role of WOM information

    Huang, M., Cai, F., Tsang, A. S. L. & Zhou, N., Jul 2011, In: European Journal of Marketing. 45, 7, p. 1277-1297

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 124
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  18. 2008
  19. Published

    Consumption attitudes and adoption of new consumer products: A contingency approach

    Wang, G., Dou, W. & Zhou, N., 2008, In: European Journal of Marketing. 42, 1-2, p. 238-254

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 103
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  20. 2007
  21. Published

    Developing a scale for stakeholder orientation

    Yau, O. H. M., Chow, R. P. M., Sin, L. Y. M., Tse, A. C. B., Luk, C. L. & Lee, J. S. Y., 2007, In: European Journal of Marketing. 41, 11-12, p. 1306-1327

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 66
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  22. 2006
  23. Published

    Impacts of situational factors on buying decisions in shopping malls: An empirical study with multinational data

    Zhuang, G., Tsang, A. S. L., Zhou, N., Li, F. & Nicholls, J. A. F., 2006, In: European Journal of Marketing. 40, 1-2, p. 17-43

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 63
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  24. 2003
  25. Published

    Consumer satisfaction index: new practice and findings

    Chan, L. K., Hui, Y. V., Lo, H. P., Tse, S. K., Tso, G. K. F. & Wu, M. L., 2003, In: European Journal of Marketing. 37, 5/6, p. 872-909

    Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

    Scopus citations: 78
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